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Post Info TOPIC: War of the Technologies:


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War of the Technologies:

Mobile Application v/s Mobile Website

In this post we at Appschopper are portraying a comparison between Mobile application and Mobile website development. Both Mobile apps as well as mobile websites are making a sharp head among every business, who wants to extend the steps to mobile users. The sound popularity of both these technologies had put a hassle for the clients to choose the ideal for their business. To make it easy for our readers to take a confident decision we had arranged a One on One- Mobile App v/s Mobile website.


For utilizing the sharply increasing graph of Smartphone users; every small and large business machines are bringing their services on the mobile screens. Both mobile applications and websites are the popular candy among these business tycoons. But if you are a newbie with a limited budget then selecting the one becomes a confusing hassle.

Mobile apps are small software applications which are developed for a particular mobile operating system whereas mobile websites are HTML generated web page which is compatible with every mobile browser. Mobile websites are cheaper than mobile applications but the mobile websites needs an internet connection and hence cant be accessed in offline mode.

The mobile applications are capable of utilizing the properties of the mobile device like camera, contacts, sensors etc but the mobile websites are incorporated with limited features. According to the recent survey in the UK; users spend 94 minutes on mobile apps as compared to 74 minutes on the mobile website. One of the main reasons behind the dominating popularity of mobile apps is the much faster processing as compared to the mobile websites.


If your business requires information fetching from the user then mobile application development and outsourced it support services will serve your purpose better but if you cant afford a high investment and want to target the common users then mobile websites are the best. Before betting on the competitor in War of the Technologies : Mobile App v/s Mobile Website you are advised to inquire the requirements and expectations of your business. You can talk to the peoples who had already done that before.

Technology, Equipment, Responsive, Web, Internet

BlackBerry Application Developer: Best and Effective Application Marketing Strategies

Blackberry was the first Smartphone that undoubtedly pushed the definition of mobile phones to a much wider horizon. Along with offering amazing hardware attributes; Blackberry devices are compatible with thousand of amazing application software and widgets. The increasing demand and popularity of these applications has created a new world of challenges for the developers and designers. This new world of geeks is named as 'Blackberry Application Development

BlackBerry Application development is the process of developing software applications for the BlackBerry devices. These applications are designed on different genres to meet different requirements. This race to make something better every time has provided a stage to the zillion of developers to showcase their skills and talents.

Every Blackberry application developer is trying his best to get the maximum stars in every aspect of BlackBerry application development including User interface, sound specifications, ease of usability, programming complexity and overall budget. But most of the BlackBerry application developers forgets the most vital scope of the process; The Blackberry application marketing strategies. It is totally unarguable that working algorithm of an application development counts a lot but the marketing strategies are also unavoidable.

Beside with helping your application to reach the target crowd; these marketing strategies covers the whole area of sale, price and advertisement. Many of the newbie feels miserable at this stage as they did spent their almost entire budget in the development process only. To help those Blackberry application developers; I am providing a list of some effective application marketing strategies that can help your application to hit hard in the market at negligible price.

Go for a Video shot

Videos are unarguably much faster and easy way to convey as well as receiver a message. I know it is hard but it is a fact that in this fast era of technologies nobody will dare to read the long manuals of an application. So if you are not a BIG name in the application development; hold your camera and shot a video of your application. You dont even need to use a professional camera; a mobile phone or a conventional camera will efficiently fit the job. This video can be shared easily to much more digits of target users through different sharing hubs like You Tube, Facebook and Vimeo.

Review your App

Feedback are always treated as the greetings by any Blackberry application developer. Along with providing the response of the users; the feedback put a lime light on the shortcomings and very minor errors of the applications. If you want to go high with your application; it is always advisable to get the reviews from the professional app review websites. Most of these websites are free but a few of them take some negligible charge.

Banner ads

Even from the Black and White era of Business; Advertisements are always the hottest search to magnetize the crowd. Banner ads are one of the most adopted and effective marketing strategy for the BlackBerry applications. The banner ads on the popular and high traffic websites will surely give a brand name for your application. This may effect a bit on your pocket but it is definitely worthy strategy to invest.

QR Codes

QR codes are the latest and coolest way to be the popular eye candy among the stack. The Quick Response codes can swiftly install and share an application on BlackBerry devices. These printable codes can be easily distributed through cards, websites, brochures and notice boards.

I hope that this post of mine on BlackBerry Application Developer: Best and Effective Application Marketing Strategies will help you to hit the charts with your application.



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